British businesses are stepping up their efforts to push through legislation that would prohibit corporations from using artificial intelligence (AI) to analyze facial expressions and voice tones in hiring processes. The move comes in response to growing concerns that such practices could lead to discrimination and errors in candidate assessment.

One of the UK's largest business associations, which represents nearly 6 million workers, argues that AI technologies, used to interpret micro-expressions and vocal patterns, lack the sensitivity needed to understand context and human individuality. "The use of AI in job interviews can perpetuate biases and exclude qualified candidates based on superficial and inaccurate criteria," said spokesperson Kate Bell.

 

Risks

Recent studies show that AI tools used in selection processes can amplify pre-existing biases. For example, if an AI has been trained with biased data, it could favor certain demographic groups over others, perpetuating systemic discrimination. In addition, the interpretation of facial expressions and tones of voice can vary significantly across cultures, increasing the risk of unfair decisions.

British unions argue that these technological practices can result in the exclusion of candidates who do not fit the "ideal" profiles defined by algorithms, but who nonetheless possess the necessary skills and experience to perform the roles effectively.

In response to these concerns, the associations call for greater transparency in hiring processes and greater oversight of the use of AI technologies. They propose implementing a law that would require companies to inform candidates when AI tools are used in their assessment and provide human alternatives for those who request it.

"It is critical that candidates be evaluated on their potential and capabilities, not by an algorithm that cannot capture important nuances of human interaction," the majority association leader stated.

 

Impact

The debate over the use of AI in hiring reflects a broader dilemma about the role of technology in the workplace. While some companies argue that AI can help make the selection process more efficient and objective, associations and workers' rights advocates warn about the risks of dehumanization and lost opportunities for those who do not fit the molds predefined by technology.

The proposed legislation also seeks to protect current workers by ensuring that their facial expressions and voice tones are not invasively monitored to assess their performance or loyalty to the company.

The associations are working closely with legislators to advance this bill. They have called for public hearings and parliamentary debates to discuss the potential impacts of AI on the labor market and the need for stricter regulations.

"Our goal is to ensure that all workers have a fair and equal opportunity to demonstrate their capabilities without being prejudiced by imperfect technologies," Bell concluded.

The measure has received mixed support from the public and business. While some business organizations are open to dialogue about the ethical use of AI, others argue that over-regulation could inhibit competitiveness in a global marketplace.